{"id":7994,"date":"2025-09-26T12:23:46","date_gmt":"2025-09-26T12:23:46","guid":{"rendered":"https:\/\/zenmedia.com\/?p=7994"},"modified":"2025-09-26T12:23:49","modified_gmt":"2025-09-26T12:23:49","slug":"secure-pr-at-ces","status":"publish","type":"post","link":"https:\/\/zenmedia.com\/blog\/secure-pr-at-ces\/","title":{"rendered":"CES Event Marketing and PR Agency: How To Generate Buzz Around Your Brand at CES 2026"},"content":{"rendered":"\n<p>CES 2026 will be the first <em>AI-filtered<\/em> CES. If your booth doesn\u2019t show up in AI answers, it may as well not exist. Walk into Las Vegas and the buzz will be everywhere\u2014AI in every slogan, every booth, every pitch. But here\u2019s the shift: reporters, analysts, and buyers aren\u2019t just taking notes. They\u2019re running prompts through Gemini, ChatGPT, and Perplexity. If your story isn\u2019t structured for those systems, you don\u2019t just lose coverage\u2014you never even enter the conversation.<\/p>\n\n\n\n<p>That\u2019s why CES isn\u2019t about louder anymore. It\u2019s about sharper. And the difference between background noise and market signal will come down to whether your PR strategy is engineered for both humans and machines.<\/p>\n\n\n\n<p>That\u2019s the problem with CES now. The spectacle is bigger, the headlines louder, but the signal-to-noise ratio? Brutal. If you\u2019re a brand trying to break through, you\u2019re not just competing with thousands of exhibitors\u2014you\u2019re competing with attention spans measured in seconds and media coverage increasingly drafted by AI assistants, not humans.<\/p>\n\n\n\n<p>And yet, this is still the most important stage you can stand on. CES is where partnerships are born, where analysts set narratives for the year ahead, and where buyers get their first impression of who\u2019s credible\u2014and who\u2019s just another booth with blinking lights. That\u2019s why the right CES PR agency or CES marketing agency isn\u2019t just a support team\u2014it\u2019s the difference between being background noise and becoming a market signal. The brands that win invest in CES PR services that amplify their presence far beyond the show floor. The stakes aren\u2019t just PR bragging rights anymore. They\u2019re about survival in markets where one strong CES showing can rewrite your trajectory.<\/p>\n\n\n\n<p><strong>CES 2026 isn\u2019t asking for louder. It\u2019s asking for sharper.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why CES Is Harder to Win in 2026 Than Ever Before<\/strong><\/h2>\n\n\n\n<p>In the past, CES success was measured by the size of your booth and the stack of business cards you collected. If you had a big enough screen, a flashy enough demo, and a line of people snapping photos, you could call it a win. That playbook doesn\u2019t hold up anymore.<\/p>\n\n\n\n<p>Here\u2019s why:<\/p>\n\n\n\n<p>The media isn\u2019t just walking the floor with cameras and notepads. They\u2019re walking the floor with Gemini, Perplexity, and ChatGPT open in their pocket. Instead of scribbling quotes, they\u2019re asking their AI assistants, \u201cWhich brands are actually innovating in this category?\u201d If your story isn\u2019t structured in a way those systems can surface and recommend, you don\u2019t just miss coverage\u2014you never even enter the conversation.<\/p>\n\n\n\n<p>Buyers, too, are playing differently. Procurement teams aren\u2019t picking up glossy brochures; they\u2019re scanning QR codes, feeding product specs into internal AI systems, and checking compatibility before they even talk to your rep. If your booth story doesn\u2019t translate into data their bots can digest, you\u2019re invisible to the people who matter most.<\/p>\n\n\n\n<p>And analysts become the bridge between CES hype and market reality. They don\u2019t care how sleek your booth looks if your roadmap doesn\u2019t align with industry shifts. This year, the questions aren\u2019t \u201cWhat\u2019s your new feature?\u201d but \u201cHow does your product survive in an AI-first ecosystem?\u201d<\/p>\n\n\n\n<p>The stakes are higher because the filters are harsher. Flash is still there, but substance is what gets carried forward after the lights go down. CES 2026 is no longer about being seen in the room. It\u2019s about being remembered in the feed\u2014human or machine. And that\u2019s where a <strong>CES marketing agency<\/strong> structures the story for humans and algorithms alike, while a <strong>CES PR agency<\/strong> ensures it lands in the right headlines and analyst notes.<\/p>\n\n\n\n<p>At Zen Media, we call this mapping your <strong>Core 1,000 Prompt Universe\u2122<\/strong>\u2014the real questions people and AI assistants ask about your category. Your CES story has to surface inside those prompts to be discovered, trusted, and cited. That\u2019s not \u201cextra work.\u201d That\u2019s the new baseline for visibility.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The 2026 Playbook: Cutting Through AI Noise With Human Storytelling<\/strong><\/h2>\n\n\n\n<p>Last year hinted at it, but CES 2026 will make it unavoidable: every booth will sound the same once AI compresses your pitch into a 40-word block. Think about it. Gemini or Perplexity doesn\u2019t care how clever your tagline is, how much you spent on a booth takeover, or how long your press release runs. What survives in their summaries is a sentence: what your product does, why it matters, and who it\u2019s for.<\/p>\n\n\n\n<p>That means the real game isn\u2019t just about booth design or media dinners. It\u2019s about engineering your story so that both humans and machines walk away with the same clear idea of why your brand exists.<\/p>\n\n\n\n<p>Here\u2019s where most brands trip:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>They talk features instead of outcomes. \u201cFaster chip, bigger screen, better battery.\u201d Great. Until ten other booths claim the same thing.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>They speak in safe generalities. \u201cRevolutionary.\u201d \u201cNext-gen.\u201d \u201cSmartest ever.\u201d AI systems strip these words out because they don\u2019t mean anything. Reporters do the same.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>They forget that every audience\u2014analyst, journalist, partner, or buyer\u2014is asking a different question but expecting a single coherent answer.<\/li>\n<\/ul>\n\n\n\n<p>So the playbook is this: write your narrative like it\u2019s going to be retold by a machine, because it will. One clear outcome. One memorable differentiator. One experience no one else in your category can deliver.<\/p>\n\n\n\n<p>And when you bring that into the booth, you don\u2019t need the biggest screen on the floor. You just need the sharpest story in the room\u2014because that\u2019s what people, and now AI systems, will carry with them long after CES shuts down.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Beyond the Booth: Data, Activations, and Post-CES Momentum<\/strong><\/h2>\n\n\n\n<p>The rookie mistake at CES has always been treating the booth as the finish line. You pour months of planning and half your annual budget into a few square feet of Vegas carpet\u2014and then hope that a journalist wanders by or a buyer happens to stop. In 2026, that\u2019s not just na\u00efve. It\u2019s fatal.<\/p>\n\n\n\n<p>Because the booth is no longer the epicenter of discovery. It\u2019s just one node in a larger system where attention gets captured, processed, and redistributed\u2014by people, but increasingly by AI.<\/p>\n\n\n\n<p>So what does that mean in practice? It means your activation can\u2019t end when someone scans a badge. It has to leave a trail\u2014structured content, quotable data points, visual proof\u2014that can live on after CES inside coverage, newsletters, LinkedIn threads, and, most critically, inside AI engines that will scrape, summarize, and retell your story long after Vegas.<\/p>\n\n\n\n<p>The brands that won last year didn\u2019t just put on a show. They produced artifacts. They left behind snackable sentences, annotated visuals, and clear definitions that could travel\u2014across TikTok posts, analyst notes, and AI summaries.<\/p>\n\n\n\n<p>One standout example is New Cosmos, who turned their CES launch into a 689% surge in share of voice by structuring their story to live beyond the booth. It\u2019s proof that momentum doesn\u2019t come from spectacle\u2014it comes from leaving behind a narrative built to keep working long after the lights shut off. For a deeper look, you can explore the full <a href=\"https:\/\/zenmedia.com\/case-study\/new-cosmos\/\">New Cosmos case study<\/a>.<\/p>\n\n\n\n<p>Today, that trail gets picked up not only by journalists but also by procurement bots and recommendation systems. If your post-CES footprint isn\u2019t structured for discovery, your entire effort risks evaporating the moment the convention hall closes.<\/p>\n\n\n\n<p>The smartest move? Treat CES like the starting gun, not the finish line. Plan for what happens after the lights shut off. Design your activation so it survives outside the booth\u2014because that\u2019s where the real buying cycle begins.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Storytelling Beyond the Booth<\/strong><\/h2>\n\n\n\n<p>At CES, booths are everywhere. Rows of glowing screens, flashy banners, polished demos\u2014and after a while, they all blur together. The brands that people talk about after Vegas aren\u2019t the ones with the biggest booth. They\u2019re the ones that made people feel something.<\/p>\n\n\n\n<p>That doesn\u2019t mean gimmicks. It means storytelling that\u2019s alive in the room. GE Profile smoking brisket at their booth wasn\u2019t about appliances\u2014it was about triggering curiosity, appetite, and conversation through smell. People left that booth remembering the experience, not just the specs.<\/p>\n\n\n\n<p>The question for 2026 is, what\u2019s your version of that? What sensory hook, what moment of surprise, and what human story can you wrap around your tech? Because no journalist is writing a headline that says, \u201cCompany X has 20% better battery life.\u201d They\u2019re writing, \u201cCompany X reimagines what\u2019s possible when you\u2019re nowhere near an outlet.\u201d<\/p>\n\n\n\n<p>Think about activations less as a stage set and more as a stage play. Who\u2019s your main character (customer)? What\u2019s their challenge? How does your product rewrite the ending?<\/p>\n\n\n\n<p>And don\u2019t forget: this doesn\u2019t always mean big budgets. Sometimes the simplest gestures cut through the noise\u2014a prototype buyers can actually touch, a live simulation of a real-world problem solved in seconds, or even a small, theatrical moment that makes people stop scrolling on their phones.<\/p>\n\n\n\n<p>CES 2026 is not about showing. It\u2019s about staging. Your booth isn\u2019t a container for your product; it\u2019s the stage where your story is performed in front of an audience that\u2019s already restless, overloaded, and skeptical. Get that right, and you don\u2019t just attract people. You imprint yourself on their memory.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Real Stage Isn\u2019t the Exhibit Hall \u2014 It\u2019s the Media-Only Rooms<\/strong><\/h2>\n\n\n\n<p>Most first-timers at CES obsess over their booth. They fight for better placement, bigger screens, and flashier demos. That\u2019s fine for foot traffic, but here\u2019s the dirty secret: the journalists, analysts, and influencers who can actually move the needle? They don\u2019t see most of those booths. They\u2019re in ballrooms at the Venetian, the Wynn, or tucked away in media-only events like ShowStoppers, Pepcom, or CES Unveiled.<\/p>\n\n\n\n<p>That\u2019s where the headlines are born.<\/p>\n\n\n\n<p>These are curated environments, almost like speed-dating between brands and the press. Instead of being drowned in the chaos of 4,000 booths, journalists walk into a room where the playing field is leveled. Your $10 million competitor might have a two-story build-out on the main floor, but in a ShowStoppers suite, you\u2019re across the table with the same shot at telling your story.<\/p>\n\n\n\n<p>The brands that know this don\u2019t treat media-only events as \u201cnice-to-have add-ons.\u201d They build their CES strategy around them. They treat them as the launchpad, the place where they lock in coverage before anyone even walks the exhibit floor.<\/p>\n\n\n\n<p>And here\u2019s where timing is ruthless: if you don\u2019t secure your spot months in advance, you\u2019re locked out. And if you show up without a narrative that cuts through, you\u2019re wallpaper.<\/p>\n\n\n\n<p>What works? Precision. A story that a reporter can understand in 20 seconds flat. Something that ties your product to the larger trends everyone\u2019s already writing about. Something that gives them a headline, not homework. This is exactly where a CES PR agency proves its worth\u2014crafting the kind of story that sticks long after the ballroom doors close.<\/p>\n\n\n\n<p>We\u2019ve seen startups with a folding table at Pepcom walk away with more coverage than Fortune 100 giants\u2014because they respected the gravity of those rooms.<\/p>\n\n\n\n<p>So if you\u2019re serious about CES in 2026, don\u2019t just obsess over your booth design. Ask yourself: What\u2019s our strategy for ShowStoppers? Who\u2019s meeting us at Unveiled? How are we making our 10 minutes in that room unforgettable?<\/p>\n\n\n\n<p>Because if you don\u2019t have that answer yet, your CES playbook isn\u2019t ready.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Power of Embargoes: Winning Before the Show Even Starts<\/strong><\/h2>\n\n\n\n<p>If you wait until CES officially kicks off to pitch your story, you\u2019ve already lost. By the time those doors open in Las Vegas, half the biggest stories are already written\u2014under embargo.<\/p>\n\n\n\n<p>Here\u2019s how it works: weeks before CES, the smartest brands lock in coverage with their target journalists. They share press kits, product demos, and data points, but with one condition\u2014nothing gets published until 9:00 a.m. on Day One (or whenever they want the drop).<\/p>\n\n\n\n<p>That way, while competitors are scrambling to flag down reporters on the floor, their story is already live, already trending, and already controlling the narrative.<\/p>\n\n\n\n<p>Reporters love embargoes. It gives them time to write a thoughtful piece instead of rushing through in the chaos of the show. It makes their editors happy because they can schedule content. And it makes you look like you\u2019ve got your act together, because you do.<\/p>\n\n\n\n<p>The other trick? Staggering your embargoes. Maybe your hero product launches at the CES opening bell, but your partnership announcement drops on Day Two, just when the news cycle starts to get crowded. That second wave can double your visibility while everyone else fades into background noise.<\/p>\n\n\n\n<p>And don\u2019t forget influencers now play by the same rules. More of them are getting media passes, and more of them are shaping the conversation. If you\u2019re not slipping them previews under embargo, your competitors will.<\/p>\n\n\n\n<p>Embargo strategy is what separates brands that dominate headlines from brands that send out a press release nobody reads. And here\u2019s where most brands miss the biggest lever: <strong>the wire.<\/strong> Every 28 days, AI engines are scraping GlobeNewswire and similar services. CES brands that combine embargo waves <em>with a wire cadence<\/em> don\u2019t just control human headlines\u2014they create AI retrievability that lasts long after Vegas. That\u2019s how you win both in feeds <em>and<\/em> in prompts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Influencers Are Your Distribution Engine<\/strong><\/h2>\n\n\n\n<p>CES isn\u2019t just about who shows up in Vegas. It\u2019s about who carries your story out into the world. And in 2026, that job belongs less to glossy media outlets and more to the micro-influencers who live-stream from the floor.<\/p>\n\n\n\n<p>These aren\u2019t kids doing unboxings in their bedrooms. They\u2019re engineers with LinkedIn followings, analysts with Substacks, and TikTok creators who can rack up 200,000 views in a day by walking through your demo. They don\u2019t need press credentials. They don\u2019t need a PR firm polishing the message. What they need is a reason to stop at your booth, pull out their phone, and tell your story in their own words.<\/p>\n\n\n\n<p>The mistake most brands make is treating influencers like loudspeakers. Hand them a spec sheet, ask for a shoutout, and hope for the best. That\u2019s not influence\u2014that\u2019s advertising in disguise. Real influence happens when these voices become participants in your story. Give them access. Let them test your product live. Capture their honest reactions. When they share what they see instead of what your deck says, the credibility is instant.<\/p>\n\n\n\n<p>And credibility is the currency that multiplies. A respected engineer\u2019s quick floor walkthrough can spark more qualified conversations than a press release in a trade journal. A LinkedIn post from a supply chain exec can reach procurement teams you\u2019ve never met. Stitch those voices together, and suddenly your brand feels everywhere at once\u2014across feeds, Slack channels, and yes, even AI summaries that scrape and retell their posts.<\/p>\n\n\n\n<p>Here\u2019s the overlooked piece: influencer posts, analyst newsletters, and even floor TikToks don\u2019t just reach humans. They become inputs for AI models that summarize CES. That means when a respected engineer live-streams your demo, that clip isn\u2019t just brand buzz\u2014it\u2019s an authority signal that AI assistants may reference for months.<\/p>\n\n\n\n<p>Think of it this way: CES is the stage. Influencers are your road crew. They pack up your story and take it on tour, amplifying it long after Vegas. A strong CES marketing agency integrates these influencer activations into the broader campaign so your story travels across feeds, platforms, and even AI summaries.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Own the Trend or Flip It<\/strong><\/h2>\n\n\n\n<p>Every January, CES selects a select few technologies as the year&#8217;s highlights. One year it was voice assistants, another it was smart homes, and last year it was AI-in-everything. In 2026, you can feel the fusion coming: AI, sustainability, and autonomy colliding into one messy, electric conversation.<\/p>\n\n\n\n<p>Most brands will take the lazy road: slap \u201cAI-powered\u201d or \u201csustainable\u201d on their press kits and hope it sticks. The result? A blur of sameness that bores journalists and washes out in AI summaries.<\/p>\n\n\n\n<p>The smarter play is to decide whether you\u2019re going to <strong>ride the wave<\/strong> or <strong>rewrite it<\/strong>.<\/p>\n\n\n\n<p><strong>Riding<\/strong> means you attach yourself to the dominant story\u2014but with precision. Instead of \u201cAI-enabled widget,\u201d you frame it as <em>\u201cthe AI that cuts 37 minutes out of every logistics manager\u2019s morning.\u201d<\/em> Broad trend, narrow angle. Analysts and press love this because it translates hype into tangible impact.<\/p>\n\n\n\n<p><strong>Rewriting<\/strong> means zagging while everyone else zigs. Maybe you don\u2019t add to the AI chorus\u2014maybe you counter it. Imagine a cybersecurity vendor with a banner that says, <em>\u201cAI is your biggest vulnerability. Here\u2019s how we fix it.\u201d<\/em> Suddenly, you\u2019re not background noise. You\u2019re the foil, the tension, the one with an edge.<br><\/p>\n\n\n\n<p>The best CES campaigns don\u2019t just echo trends\u2014they either give them teeth or turn them inside out. Both approaches get attention. Both stick. The key is courage. Play it safe and you\u2019ll vanish. Reframe the conversation on your terms, and you walk out of Vegas with coverage that lasts long after the booths come down.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Keeping the Buzz Alive After CES<\/strong><\/h2>\n\n\n\n<p>CES is a sprint, but the real game is the marathon that follows. Too many companies treat their booth as the finish line\u2014they pack up, fly home, and wait for the coverage to roll in. But sustaining visibility requires ongoing CES trade show PR and marketing\u2014not just a one-week push in Vegas.<\/p>\n\n\n\n<p>Think about the journalists who came by your booth. They scribbled notes, shot some photos, and maybe filmed a quick interview. But when they get back to New York, London, or Tokyo, they\u2019re facing a backlog of deadlines and a flood of pitches. If you\u2019re not following up with tailored angles, usable assets, and clear data points, your story dies in their inbox.<\/p>\n\n\n\n<p>The same goes for buyers and partners. That quick handshake in the hall or five-minute demo on the show floor was just an opening. The companies that convert CES leads into revenue are the ones that have a post-show system. A cadence of follow-ups. A portal with ready-to-use press kits, CAD files, case studies. A campaign that drips out fresh proof points in the weeks after, so you\u2019re not just remembered\u2014you\u2019re relevant.<\/p>\n\n\n\n<p>And here\u2019s the kicker: CES isn\u2019t just a stage; it\u2019s a signal. If you play it right, the coverage, the demos, the influencer mentions\u2014all of it can be repackaged into credibility for the rest of the year. A headline in TechCrunch becomes the opening slide of your sales deck. A tweet from an analyst becomes part of your LinkedIn ads. That\u2019s how you stretch seven days in Vegas into twelve months of authority.<\/p>\n\n\n\n<p>That\u2019s how you stretch seven days in Vegas into twelve months of authority. And the new metric isn\u2019t just \u201ccoverage secured\u201d\u2014it\u2019s <em>AI citations gained.<\/em> Did your CES launch get cited in ChatGPT, Perplexity, or Gemini when buyers asked about your category? If not, your story evaporates. If yes, you\u2019ve built a visibility system that compounds far beyond the show.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>From CES Buzz to Market Momentum<\/strong><\/h2>\n\n\n\n<p>CES is loud. It\u2019s crowded. It\u2019s overwhelming. But when you strip away the spectacle, it comes down to one thing: does anyone remember you when they get home?<\/p>\n\n\n\n<p>That\u2019s the real test. Not the size of your booth, not the number of badges you scanned, but whether your story survives the noise. Did you earn a headline that gets clipped into investor decks? Did your product make it into the shortlists analysts share with clients? Did the buyers you met still recognize your name two months later?<\/p>\n\n\n\n<p>The brands that pass that test are the ones that prepare before CES, execute during CES, and double down after CES. They understand that the show isn\u2019t about foot traffic\u2014it\u2019s about narrative control. If you can tell your story clearly and create experiences that make it unforgettable, and lock in follow-up systems that turn interest into action, CES becomes more than a trade show. It becomes a launchpad.<\/p>\n\n\n\n<p>At Zen Media, we don\u2019t just help you \u201cshow up.\u201d We build the strategy that gets your product cited in the right coverage, in front of the right buyers, and remembered long after Vegas. From PR playbooks to experiential activations to AI-driven media targeting, we turn CES chaos into lasting market velocity.<\/p>\n\n\n\n<p>If you want to know exactly where your CES plan breaks, <a href=\"https:\/\/zenmedia.com\/contact-us\/\"><strong>contact us<\/strong><\/a>. We\u2019ll map out your blind spots, benchmark you against competitors, and build the roadmap that makes your booth more than a booth.<\/p>\n\n\n\n<p>Because CES isn\u2019t where products are shown. It\u2019s where brands are chosen\u2014and in 2026, chosen means <em>human editors and AI engines alike.<\/em> If you want your CES story to show up in the right feeds and the right AI answers, let\u2019s map your prompt universe, stress-test your embargo and wire strategy, and build the playbook that survives the Vegas noise.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CES brings together all of the biggest players in the consumer electronics space and is among the largest trade shows in the US. Here\u2019s what you need to know to ensure your brand achieves lift-off at CES.<\/p>\n","protected":false},"author":10,"featured_media":11585,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","content-type":"","footnotes":""},"categories":[786],"tags":[691,762,753,640],"class_list":["post-7994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event-marketing","tag-b2b-pr","tag-b2b-pr-strategy","tag-event-marketing","tag-public-relations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CES Event Marketing and PR Agency: How To Generate Buzz Around Your Brand at CES 2026<\/title>\n<meta name=\"description\" content=\"CES Event Marketing &amp; PR Agency guide: How to stand out at CES 2026, cut through AI-driven noise, and turn your booth into lasting market visibility.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zenmedia.com\/blog\/secure-pr-at-ces\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Noorman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/zenmedia.com\/blog\/secure-pr-at-ces\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/zenmedia.com\/blog\/secure-pr-at-ces\/\"},\"author\":{\"name\":\"Megan Noorman\",\"@id\":\"https:\/\/zenmedia.com\/#\/schema\/person\/8d48b7b7143140c5835392df22822078\"},\"headline\":\"CES Event Marketing and PR Agency: How To Generate Buzz Around Your Brand at CES 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